The Sprite Express 300 ml ad is a breath of fresh air. Looks sleek and desi at teh same time with the India soundtrack.
Sprite scores 1 up on Mount Dew .
Sunday, October 19, 2008
Wednesday, October 15, 2008
Piggybacking ho toh Big ho ;)
Over the last few days we have had an African jungle man, a cowboy and a few animation characters promising to 'See you at home' standing next to a red couch. The teasers made me sit up and look, wondering what is it all about. What followed was ad where a digitally superior quality red couch free falls on a slightly less bright red couch with a bang alongwith a punch line - 'See you at home with digital picture and sound with BIG TV'.
The red couch in the BIG TV was so ubiquitous of the teasers that I was almost sure that the teasers were a forerunner for this BIG TV ad. It was until I saw the curtain raiser ad of Digital TV that the realization came that BIG TV piggybacked on AirTel's Digital TV teaser campaign. :)
Wicked yet stylish. Quite unlike the below the belt cola wars we have been subjected.
Piggybacking ho toh Big ho ;)
Tuesday, October 14, 2008
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